Common WordPress Mistakes That Beginners Should Avoid

Common WordPress Mistakes That Beginners Should Avoid

Everyone makes mistakes and that’s okay because you won’t grow and learn unless you actually go through them. Nonetheless, there are some people who don’t need to go through hardships in order to learn. What they do is they learn from the mistakes other people have made. This type of learning will spare them from the consequences of wrong decision-making.

In this case, when it comes to designing websites, the most popular platform used, at present, is WordPress. For those of you who don’t know, WordPress as defined by Wikipedia, is a free, open source content management system that allows you to post videos, graphics and content for your viewers to see. For beginners who know nothing about WordPress, it is important that you make yourself aware of the common mistakes majority of beginners make so you can avoid them.

Common WordPress Mistakes That Beginners Should Avoid

The number one mistake web designers in Brisbane make is buying more than what they really need. When you have just started a self-hosted WordPress site, it is very likely that you’ll start hunting for a hosting and domain name. Once you start looking for it, you will discover along the way that many domain registrars offer to sell services that are not really necessary like branded emails, SSL and the like. Newbies are the ones who get easily persuaded by these offers without realising that it’s just a waste of money. Before you start creating your website, make sure that you make a list of all the things you need including the services. Offers that are not found in your list are just a waste of money.

Another mistake web designers make is using inappropriate themes. The theme you choose for your site will stick to your readers so it is very important that you choose the right theme while considering search engine rankings. When choosing a WordPress theme, you need to think about the ease of its use as well as the credibility of the company that offers these themes. There are themes that are faulty yet they are presented well so you have to be very careful when choosing one. You don’t want your readers to end up leaving your website in the middle of browsing because it doesn’t work. For newbies, we usually suggest that you are after quality themes that are for free, go to WordPress Themes Directory. The most popular providers today are Headway Themes and Elegant Themes.

It’s also a mistake to keep the default admin username. As soon as you install WordPress, the username, by default is ADMIN. If you don’t change it, hackers can easily get access to your site so we recommend that you immediately change it after you’ve installed WordPress. If you don’t, your credentials can easily be hacked and you will lose control over your WordPress site. When creating a password, make sure you choose a password that has a combination of letters, uppercases and lowercases, special characters and numbers to make it strong.

These common WordPress mistakes can be avoided if you just follow our advice.

Get More Customers With Professional Search Engine Marketing

Online marketing is an essential part of doing business in today’s world. For any modern business enterprise to be successful, it must have a powerful online presence. How do you achieve this? Well, the best way to secure a powerful online presence for your business is through search engine marketing. Search engines such as Google have enabled millions of businesses from Australia and other parts of the world to reach out to consumers that they would otherwise have not had access to. Searchical’s professional SEO services can help your business to get more customers and clients than ever before.

Dominate Search Results

With the help of a professional SEO provider like Searchical, you can easily get your business website to the top of search engine results pages. It is now clearer than ever that businesses must rank high on search results if they want to grow and be successful. It is not easy to get to the top of SERP’s without the help of trained and experienced online marketing professionals. Many website owners have tried only to fail miserably time and time again. So, if you are looking to dominate search results for many months and years to come, it is high time you consider using professional search engine marketing.

Professional Web Design

Web design plays a crucial role in any search engine optimization campaign. If you want to attract more customers to your business, it is important that you have a functional and attractive website where you can interact with your client base. Searchical offers professional web design services to all its clients. This means that you can easily and affordably get a brand new website for your business or even have your existing website revamped to get a fresh new look. Professional web design also ensures that your website is properly coded using mobile friendly protocols.

Social Media Marketing


SEO goes hand in hand with social media marketing. Social media can be a valuable source of traffic for your website. A comprehensive online marketing campaign must include social media marketing in order for desired results to be achieved. With the help of professional online marketers, your business website can be marketed on social media sites such as Facebook, Twitter, Instagram and many others. The high number of users in social media platforms make them the perfect avenues to share information about your business and the products or services it deals with.

Paid Advertising

Paid advertising through Google Adwords is another great way of securing a powerful online presence for your business. Searchical have many years of experience in running paid advertising campaigns for different types of clients. Ranking on organic search results is not enough if you can also rank on paid search results. Entrepreneurs who wish to capitalize on the power of search engines are urged to use both organic search engine optimization and paid advertising in order to maximize their reach.

For the best and most effective SEO agency Gold Coast has to offer